Customer Feedback Hotline

Want to know how to make your pharmacy better? Go ask your customers. If you know how what drives your customers' satisfaction and dissatisfaction, you will be armed with everything you need to create the kind of pharmacy that you customers will come back to over and over again.

Set up a 24 hour hotline that you can use to gather feedback, both good and bad, from your customers about your pharmacy, service, and staff.

By simply posting your customer feedback hotline on a sign in the store, on a bag stuffer, monthly newsletter, or on receipts, your customers will appreciate your willingness to listen to them. Among many places you can post your customer feedback hotline, many pharmacy owners have reported that simply posting the customer feedback number in the store keeps their employees on their toes, stepping it up a notch with killer customer service!

If the feedback is good, you have a testimonial! To gather more, testimonial contests can be promoted in your monthly newsletter, voice broadcasts, and in-store promotions. Experience has shown that you will quickly collect glowing testimonials that you can use in your marketing efforts. Plus, they can be used to support customer referral programs.

p.s... Accredited, or going through accreditation? A customer feedback line is just the mechanism you need to satisfy the customer feedback requirement so you can keep your accreditation standing.